Privacy Policy
Last Updated: January 2026
4fwonline.com ("we," "us," "our," or "Company") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at 4fwonline.com (the "Site"), including all related pages, subdomains, and associated services.
Please read this Privacy Policy carefully. If you do not agree with our policies and practices, please do not use our Site.
Information We Collect
We collect information about you in various ways, including:
- Personal Information: When you voluntarily submit information through contact forms, newsletter subscriptions, or user accounts, we collect data such as your name, email address, and any other details you provide.
- Technical Information: We automatically collect your IP address, browser type, operating system, referring URLs, and pages visited.
- Cookies and Tracking Technologies: We use cookies, web beacons, and similar tracking technologies to monitor Site usage and user preferences.
- Usage Data: Information about how you interact with our Site, including the links you click, time spent on pages, and search queries.
How We Use Information
We use the information we collect for the following purposes:
- Analytics and understanding user behaviour on our Site
- Affiliate tracking and commission calculations related to casino and betting site referrals
- Site improvement, personalisation, and optimisation
- Responding to your enquiries and providing customer support
- Compliance with legal obligations and fraud prevention
- Marketing communications (only with your consent)
Cookie Policy
Our Site uses the following types of cookies:
- Essential Cookies: Necessary for Site functionality and security.
- Analytics Cookies: Used to understand how visitors use our Site (e.g., Google Analytics).
- Affiliate Tracking Cookies: Used to track referrals to partner casinos and betting sites.
- Marketing Cookies: Used for retargeting and promotional purposes.
You can control cookie settings through your browser preferences. Most browsers allow you to refuse cookies or alert you when a cookie is being sent. However, blocking essential cookies may impair Site functionality. For more information, visit www.allaboutcookies.org.
Third-Party Links
Our Site contains links to external websites, including casino operators, betting platforms, and affiliate partners. We are not responsible for the privacy practices or content of these third-party sites. Each external website has its own privacy policy, and we encourage you to review them before providing any personal information. Your use of third-party sites is governed by their respective terms and privacy policies, not ours.
Your Rights
Under UK data protection law, including the General Data Protection Regulation (GDPR) and Data Protection Act 2018, you have the following rights:
- The right to access your personal data
- The right to rectify inaccurate data
- The right to erasure (deletion) of your data
- The right to restrict processing of your data
- The right to data portability
- The right to object to processing
- The right to lodge a complaint with the Information Commissioner's Office (ICO)
To exercise any of these rights, please contact us using the details provided below. We will respond to your request within 30 days of receipt.
Data Retention
We retain personal information only for as long as necessary to fulfil the purposes outlined in this Privacy Policy, or as required by law. Analytics and tracking data is typically retained for up to 12 months. You may request deletion of your data at any time, subject to legal obligations and legitimate business interests.
Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us at:
Email: privacy@4fwonline.com
You may also lodge a complaint with the Information Commissioner's Office (ICO) at www.ico.org.uk.